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Taiwanese companies see ‘made in USA’ opportunities

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US president-elect Donald Trump’s promise to bring manufacturing jobs back home not only played well among millions of American voters; it also perked up the ears of Taiwanese technology and other companies, who are now looking stateside for fresh investment opportunities and a chance to reduce their dependence on China.

The day after Masayoshi Son, SoftBank Group chief executive, told Mr Trump of the Japanese IT company’s plan to invest billions in the US, Taiwanese contract manufacturing powerhouse Hon Hai Precision Industry, also known as Foxconn, said it was considering expanding in the US.

“We can confirm that we are in preliminary discussions regarding a potential investment that would represent an expansion of our current US operations,” Foxconn said in a December 7 statement, adding that the group had yet to determine the scope of the potential investment.

The Nikkei Asian Review reported in November that Foxconn had been thinking about moving iPhone production to the US after Apple, which accounts for more than half its sales, in June asked it to look into the issue.

Industry experts say it is not unrealistic to expect US manufacturers to shift production back home. And such a move, they say, could benefit foreign manufacturers.

“It’s possible that Apple will transfer some of its iPhone manufacturing processes to the US because the country is the largest market for the gadget,” said Chaney Ho, president of Taiwan’s Advantech, the world’s biggest maker of industrial PCs.

“Given there are only a few iPhone models and each is produced in large quantities, the manufacturing processes can be standardised and highly automated, which enhances the likelihood of the device being made in America,” Mr Ho said.

However, such a production shift would hurt an already-slowing Chinese economy, not least by causing jobs there to disappear. China’s growth in 2016 is expected to be slower than the 6.9 per cent it recorded in 2015, its weakest in 25 years.

Quanta Computer senior vice-president Mike Yang said his company would double its data center server assembly facilities in the US. © Cheng Ting-fang

Mr Ho said that although Mr Trump’s “made in the USA” policy could be a boon for his company, he was not about to make any hasty investments. “Advantech will increase its US operations once it generates more business, rather than let its expansion plans be dictated by political concerns,” he said.

The Taipei-based company counts IBM, General Electric, Cisco Systems and Philips among its customers, though no single client accounts for more than 3 per cent of total sales.

Other Taiwanese tech companies are also considering expanding their US operations, including Quanta Computer, a supplier of data centre servers for big companies such as Google, Facebook and Amazon and a key assembler for Apple’s MacBook range.

Quanta already has server-assembly plants in Nashville, Tennessee; and Fremont, California. As such, a senior executive said, the company had a better chance than its rivals to benefit from Mr Trump’s push to make goods locally.

“We have the upper hand now . . . Unlike companies that have to decide whether to move their facilities from Mexico or elsewhere to the US, we are already there and are expanding our US operations,” said Mike Yang, senior vice-president of Quanta and president of the company’s cloud-computing unit, Quanta Cloud Technology.

Quanta is also the world’s leading contract manufacturer of notebook computers, while the fast-growing QCT ships data centre servers and related products worldwide.

Mr Yang said QCT plans to double its server-assembly facilities, production and employees in the US over the next three years.

Manufacturing servers in the US would have advantages over producing them in China, such as shorter delivery times and improved ability to make modifications, according to Mr Yang.

Although Quanta still makes most of its products in China, the company is determined to diversify its product mix and ease its dependence on the mainland. Juicy profits are another factor behind its heightened interest in US production. The margins for its data centre-related business are over 10 per cent, compared with just 4-5 per cent for its notebook business.

Advantech is also moving to reduce its reliance on China.

“Output at our Taiwanese sites will probably eventually exceed that of our Chinese base in Kunshan, Jiangsu Province,” said Advantech’s Mr Ho.

“Making products in China no longer offers any low-cost advantages,” he said. “When factoring in all the hidden costs, wages in Taiwan are actually lower than in China.”

Tech companies are not the only ones looking to diversify away from China.

Taiwan’s Pou Chen, the world’s largest contract footwear maker, is gradually reducing output in China to diversify risk. The production shift began after its Hong Kong-listed subsidiary, Yue Yuen Industrial Holdings, was forced to fork out $90m in 2014 to settle a wage dispute with its Chinese employees.

Eclat Textile, Taiwan’s largest apparel maker and a supplier for the likes of Nike and Under Armour, said on December 8 that it was pulling out of China due to the deteriorating investment environment and surging wages.

Roger Lo, Eclat vice-president, said that in addition to rising wages, another challenging aspect to making products in China was finding employees willing to work in a garment factory. He said young Chinese tend to have lived a sheltered existence due to the country’s former one-child policy.

Mr Lo said the company’s sole Chinese plant, in Wuxi, Jiangsu province, had been losing money for the past three years. Eclat decided to leave the country, he said, because the company saw no way to turn the Chinese operations round.

As for whether the company, which is boosting capacity in Vietnam and considering doing the same elsewhere in Southeast Asia, will try to take advantage of Mr Trump’s policies, Eclat is not ruling out the possibility.

“We are watching whether Trump offers some favourable terms to bring manufacturers there,” Mr Lo said. “In our case, the garment plants — which are labour-intensive — are not likely to move to America. But our fabric-weaving factories, which can be highly automated, could be a possibility when we are assessing our options.”

A version of this article was first published by the Nikkei Asian Review on December 15. Website | Subscribe. ©2016 Nikkei Inc. All rights reserved.

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